Is game streaming a good career opportunity in India?

The gaming industry in recent years has witnessed a massive boom in its popularity, with India being no exception to this case. Currently, several enthusiastic and aspiring youths want to take up gaming as a professional career, with the improving infrastructure of game streaming getting better day by day. As enticing as it sounds, how prospectful is a career in gaming for Indians in 2023? In this article, let us explore how the landscape and potential of gaming in India are changing, especially with the rise of game streaming platform such as Rooter. 

The expanding gaming market in India

Those following the development of esports and gaming in India can note that the infrastructure for the same has developed at a remarkable pace in the past decade. This is due to the increased availability of amenities such as high-end smartphones, high-speed internet, and affordable gaming hardware resulting in the massive surge of gamers in the country. Today, Indian gamers are making their mark in every esports scene, whether in professional Valorant, FIFA, Counter-Strike tournaments or mobile platforms such as BGMI and MOBA games tournaments. This opens up various avenues for the youth to establish themselves as professional gamers or streamers and build a loyal following. 

Increased opportunities to monetize 

Indians now have the opportunity to monetize their successes in gaming, either through gaming or streaming. While Twitch and YouTube provide ample opportunities for streamers to grow fresh, home-grown apps such as Rooter also allow aspiring gamers to monetize their loyal following from the streams. Rooter’s revenue model gives a healthy kickstart for Indian streamers to start their journey in the streaming arena and thus earn a decent and sustainable income. 

A new landscape for competitive gaming in India 

Until recently, India’s esports scene has seen a massive surge, with a team even going to represent the country in the upcoming Asian Games in Guangzhou, China. Game streamers can start building their fanbase by participating in competitive gaming, which can earn them loyal followers and hefty cash prizes if they manage to win the tournaments. Furthermore, streamers should also imbibe a unique angle and personality for themselves, allowing them to create a broader connection or a personal brand of themselves amongst their growing fanbase. 

Consistency and dedication 

It takes consistency, effort, and an unshakable focus to improve the content and connect with the audience to build a successful game-streaming career. By establishing a consistent streaming schedule, viewers may develop a devoted following since they know when to anticipate new and exciting material. Streamers may constantly improve their tactics and stay relevant by networking with other streamers and staying current with the most recent game trends.

Creating unique and diverse content 

Game streamers need to strategize the best possible means to maximize their income potential, and that would come from diversifying their content in the platforms they would be streaming on. For example, many streamers often use ‘angry rants’ or ‘gaming tips’ as content strategies to bring new content to their followers. Furthermore, they can expand their reach beyond streaming by delving into other activities. This approach was very well used by Indian streamer and content creator Ajay Nagar, aka CarryMinati, who, apart from making diverse game streaming content, also made rant videos, roast videos, and music videos! 

The final roadmap to gaining success 

Ultimately, the final formula to gain success in India as a streamer would be your commitment, hard work, and dedication to your growth. While it seems slow at the start, it would be beneficial in the long run to make diverse content, delve into new and different streams to engage the audience, and stream non-stop trending content, allowing the audience to interact and gain more attention to your work and effort. MrBeast’s journey to success and becoming the king of content on YouTube is a story many streamers can take inspiration from. Besides that, many Indian streamers such as CarryMinati, Tanmay Bhatt, RawKnee, Jonathan gaming, AS gaming, and others have also followed this similar approach to reach the level that they are currently. 

In conclusion, gaming in India has umpteen potential in 2023. However, it is up to the new and upcoming streamers to utilize these plethora of opportunities that are available to capitalize and build a successful career in game streaming.